via Judith Hurwitz

One of the first “predictions list” for 2009 for software companies.

Very interesting insights!

1. Software as a Service (SaaS) goes mainstream. It isn’t just for small companies anymore. […]
2. Tough economic times favor the big and stable technology companies. […] The only way emerging companies will survive is to do what I call “follow the pain”. In other words, come up with compelling technology that solves really tough problems that others can’t do. They need to fill the white space that the big vendors have not filled yet. […]
3. The Service Oriented Architecture market enters the post hype phase. […]
4. Service Management gets hot. […]
5. The desktop takes a beating in a tough economy. When times get tough companies look for ways to cut back and I expect that the desktop will be an area where companies will delay replacement of existing PCs. […]
6. The Cloud grows more serious. […] Just as companies are moving to SaaS because of economic reasons, companies will move to Clouds with the same goal – decreasing capital expenditures.  Companies will start to have to gain an understanding of the impact of trusting a third party provider. […]
7. There will be tech companies that fail in 2009. […]
8. Open Source will soar in this tight market. […] Companies that offer commercial open source will emerge as strong players.
9. Software goes vertical. I am not talking about packaged software. I anticipate that more and more companies will begin to package everything based on a solutions focus. […]
10. Appliances become a software platform of choice for customers. […] More software solutions will be sold with prepackaged solutions to make the acceptance rate for complex enterprise software easier.
11. Companies will spend money on anticipation management. […] Companies will need to understand not just what happened last year but where they should invest for the future. They cannot do this without understanding their data.

Wow, good food for thoughts!

I am excited also to be able to read the new version of the book “SOA for Dummies”, written, among others, by Judith Hurwitz. Innoveo should have there its own chapter, hopefully ;-)